Applications
Apply once. Get your driver map either way.
Every application is scored across the 20 value drivers. Even if we are not the right fit, you leave with the blocking drivers named — no discovery workshop required.
X → ΔV → Y
Cohort windows
When the doors are open.
Incubate · Winter
Applications open · closes 30 Nov
Starts January
12 ventures
Accelerate · Spring
Applications open · closes 28 Feb
Starts April
10 ventures
Fund · Rolling
Rolling intake
Reviewed fortnightly
By fit
Global Market · Summer
Applications open · closes 31 May
Starts July
8 ventures
Dates are indicative and confirmed on the founder call. Consulting and investor engagements start on a rolling basis.
What happens after you apply
Four steps. No black box.
Apply
Fifteen minutes. Your X, your Y, and anything you already have — deck, model, product, data.
Day 0
Driver screen
We score your submission across the 20 value drivers and return the blocking ones, whether or not we work together.
Within 5 working days
Founder call
45 minutes on the map, not a pitch. We test whether our ΔV actually moves your blocking drivers.
Week 2
Terms and start
Scope, price, equity (if any) and the metrics each intervention must move — agreed in writing before work begins.
Week 3
Terms, in the open
What an engagement costs, in structure.
Indicative structures, published so you can judge fit before a call. Exact numbers depend on scope and stage, and are agreed in writing before any work starts — never mid-engagement.
| Engagement | Commercials | Equity | Typical length |
|---|---|---|---|
| Incubation cohort | Programme fee, instalment-based | Equity % (Subject to Product and Business Maturity) | 16–20 weeks |
| Acceleration cohort | Programme fee or fee + success component | 0–3%, negotiated upfront | 12–16 weeks |
| Funding / capital readiness | Retainer + success fee on close | None by default | 3–6 months |
| Consulting (business, product, tech) | Fixed-scope sprints or monthly retainer | None | 4–12 weeks per sprint |
| Market access | Retainer + per-corridor milestone | None | 6–12 months |
The application
Fifteen minutes.
Attach your deck, model or product links — up to five files. If you have run the mapper, paste the map and we will start from it.
Programs
P1
XY Incubation
0 → Revenue, engineered.
P2
XY Acceleration
Revenue → Scale, without chaos.
P3
XY Growth Fund
Create, boot-strap, fund, scale, repeat.
P4
Global Market Access
You win on home turf, then you conquer another.
P5
XY Mentoring
One missing node, not one missing strategy.
P6
Business Model Consulting
Beyond the fluff — a calibrated engine.
P7
Product Management
Discover value, frame it, validate it, create it.
P8
Technology Consulting
Is it your IP — or someone else's API?
P9
Investor & Portfolio Services
Top 1% funnel. 360° evaluation.