Org challened HCD ?
What Problem to Solve?
Lack of Design Culture
Who is my Customer?
How can we disrupt Value?
Which UX would work
How can my teams Innovate?
About Org Driven HCD
Get the Culture & Mindset of Do Design before you Think Design.
Break the culture barrier to create disruptive organizations by starting with the customer and working backwards.
Design thinking is not a process rather a flow canvas that moves Users pain to impactful Opportunities one that shapes their life.
Begin with empowering teams to adopt lucid methodology & tools to create purposeful products and services. Ones which build on the principle of customer centricity & value.
Figure out the human story, the struggle , sketch their pain journey to opportunity map and rapidly Prototype Solutions that creates Emotional Delight.
Key Take Aways
- Get to Do and Apply Design Culture.
- Transform HCD Teams.
- Understand the Do design cycle.
- Find your opportunity & customer.
- Build Multi experiential products.
- Validate Value at Product, Experience and Business.
- Product Conceptualization.
- ROI for Management Buy-in.
Pre Requisites
High Performance teams.
Mindset, Empathy, Curiosity, Doer
In the now, HCD is...
The 30000 ft
- What & Why of UX?
- The power of Once Upon a Time.
- What is HCD.
- Why is Design so Important.
- Key Factors of UX
- Basics of Interaction Design & Usability.
- What is a UX Portfolio?
Stages & Principles
- Human Centered Design Approaches.
- Interaction Design Approaches.
- Gestalt Principles of Design.
- How to do a Google Design Sprint.
- Understanding users through their activities.
- Ethnography Studies.
- Competition Design Maps.
- Stages in the Interaction Design.
- Prioritize in Your Interaction Design Process.
Design Thinking & Tools
- Primary Research.
- Pros and Cons of Conducting User Interviews Personas & User Empathy.
- Focus Groups.
- Customer Advisory Board.
- Ethnography.
- Empathy Maps.
- KANO Test.
- 100 Dollar test.
- Value Architecture.
- Information Architecture.
- Customer Journey Maps
- Mapping KPI’s to journey maps.
- Walking a Mile in Your Customer’s Shoes.
- Ideation Methods: SCAMPER.
- Analogies
- Story Boards.
- Cards.
- Mind-maps.
- Sketch
- Paper Prototyping
- Wire-frames.
- Low-fidelity Prototype
- Types of Evaluation.
UX & Data Analytics
- AI tools for User Hooks.
- Mapping ROI to HCD.
- Data-Driven UX: the Role of Evidence, Metrics and Data.
- Culture of Validation in PLC.
- How Teams Perform With UX: the Good, the Bad, the Ugly
- How Teams Perform – Analysis Paralysis
Quantifying Success in UX efforts
Design Leader
- Creating Human Centered Organization.
- Balanced Score cards.
- User Advocacy.
- UX Maturity Lifecycle View.
- Assessing Your Organization’s UX Maturity.
- Making the Business Case for UX.
- UX maps to Business goals.
- What Managers Need to Know About UX.
- Agile & UX Best Practices.
- Ideal vs Real expectations.
- Lessons From the Trenches.
- Proven Tactics for Evangalism.
- Tactical Keys to Scaling Your Org.
- Crafting Your UX Strategy Plan
Similar Courses
F.A.Q 's
- Business Leaders.
- Product Leaders.
- Entrepreneurs.
- Entrepreneur Students.
As a doers approach our Coaching modules are geared for Startups and Growth companies seeking applied skills and insights from Industry doers. We engage you to apply your learning to your context & iterate.
We coach and run boot-camps both in online and offline mode. It all is based on the number of participants and the engagement need.
All our programs are Learn today and apply now.You test what you apply and out innovate. All our programs are bespoke and impact driven.
Of-course, If you are planning your own startup or leading a Product launch or wanting to climb up the leadership ladder you can join the coaching led Micro learning leadership modules.
This is not your usual concept driven learning course but it is hands-on applied coaching. So expectation is that you either have a Product, Project or a Startup where in you can apply and tweak your skills and outcomes real-time.
The Coaching given and the curriculum designed is by the leading industry experts and doers who apply their skills day in day out to tweak Business models, create Products and who drive Customer excellence.
Spring up your skills by learning from experts and not theorists.
If you don't like the course and ask for refund before 20% of the course is complete you get full refund no questions asked. After you complete 20% of the course there are no refunds.
Of-course once part of StartupXY family always part of Startupxy family. You get access to all events, network and doubt and insight sessions.